TransFi has launched BizPay, a cross-border payments platform designed to help small and medium-sized businesses across Southeast Asia conduct international transactions directly through messaging applications including WhatsApp and Telegram.
The rollout covers the Philippines, Malaysia, Vietnam, and Indonesia, four markets that collectively account for more than 65 million SMEs and are experiencing rapid growth in digital commerce, cross-border trade, and fintech adoption.
BizPay enables businesses to invoice clients, receive international payments, and manage local payouts without requiring additional software integrations or standalone treasury systems. The platform supports collections in multiple currencies including USD, EUR, GBP, AUD, AED, USDT, and USDC, while facilitating local currency settlements across regional payment rails.
The launch comes as ASEAN governments and central banks intensify efforts to modernise regional payments infrastructure and strengthen digital trade connectivity. Financial regulators across Southeast Asia are collaborating with the Bank for International Settlements Innovation Hub on Project Nexus, an initiative designed to connect domestic instant payment systems across borders and improve interoperability across the region.
The Bangko Sentral ng Pilipinas has already outlined plans for broader ASEAN instant remittance integration by July 2026, while Indonesia formally joined the BIS Nexus initiative earlier this year. Vietnam has also accelerated SME digitalisation efforts through its national digital transformation programme targeting 500,000 SMEs by 2030.
The broader significance of BizPay lies in how payment infrastructure is increasingly being embedded directly into business communication workflows rather than operating through separate banking interfaces. SMEs across emerging markets often rely on messaging platforms for invoicing, supplier coordination, and customer engagement, making embedded payments a natural extension of day-to-day business operations.
This shift reflects a wider transformation underway across transaction banking and cross-border payments, where fintech firms are focusing on embedded finance, API-driven infrastructure, and real-time settlement capabilities to simplify international commerce for smaller businesses.
Traditional cross-border payment systems have historically been expensive and operationally complex for SMEs, particularly those involved in international trade or digital services exports. High foreign exchange costs, fragmented banking systems, delayed settlement timelines, and limited treasury tools have created significant barriers for smaller companies operating across markets.
Fintech providers are increasingly targeting this gap with lighter, mobile-first payment infrastructure that prioritises accessibility, speed, and operational simplicity.
Stablecoin-enabled settlement rails are also emerging as a growing component of cross-border payments modernisation. Platforms integrating fiat and digital asset infrastructure are attracting attention from businesses seeking lower-cost international settlement alternatives, particularly in regions where traditional correspondent banking remains inefficient or costly.
Southeast Asia has become one of the most competitive markets globally for digital payments and cross-border financial infrastructure. Rising regional trade activity, expanding digital economies, and increasing SME participation in international commerce are creating stronger demand for scalable transaction banking and treasury solutions.
Founded in 2022 and headquartered in Dubai, TransFi currently supports collections, payouts, and fiat-to-digital asset infrastructure across more than 70 countries and over 250 local payment methods. The company said BizPay supports major domestic payment rails across Indonesia, Vietnam, and the Philippines, alongside multilingual customer support integrated directly within the messaging interface.
The launch highlights how the next phase of cross-border payments competition is increasingly centred around embedded financial workflows, treasury modernisation, and digital trade enablement for SMEs participating in global commerce.